Insight
#Paid campaign insightInsight Cosmetics is a fast-growing Indian beauty brand known for its high-quality, affordable makeup products. With a wide range of cosmetics including foundations, lipsticks, eyeliners, and skincare essentials, the brand aims to make professional beauty accessible to everyone. Insight focuses on trendy, cruelty-free products that cater to the modern consumer who values both style and affordability.
Campaign Setup
We have successfully executed a paid campaign for Insight Cosmetics, where a group of top beauty and lifestyle influencers were onboarded to promote the brand’s latest product range through engaging content. The influencers created Instagram reels, stories, and posts, sharing their genuine experiences and product reviews. The campaign was strategically designed to drive brand awareness, reach new audiences, and boost conversions. Through this collaboration, Insight Cosmetics achieved impressive engagement, increased sales, and enhanced brand visibility across social media platforms.
Influencer
Selection
We executed a paid campaign for Insight Cosmetics by shortlisting top-performing beauty and lifestyle creators whose audience aligned with the brand’s target market, ensuring maximum reach, genuine engagement, and impactful promotion.
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Conclusion
The Insight Cosmetics Paid Campaign successfully achieved its objectives by leveraging influencer-driven content to boost brand awareness, engagement, and sales. Through carefully selected creators and a well-structured execution strategy, the brand gained strong visibility among its target audience and built genuine consumer trust. This campaign not only enhanced Insight Cosmetics’ online presence but also reinforced its positioning as a leading and affordable beauty brand in India.