INSIGHT COSMETICS

 #Barter campaign insight

Insight Cosmetics is a fast-growing Indian beauty brand known for its high-quality, affordable makeup products. With a wide range of cosmetics including foundations, lipsticks, eyeliners, and skincare essentials, the brand aims to make professional beauty accessible to everyone. Insight focuses on trendy, cruelty-free products that cater to the modern consumer who values both style and affordability.

1K+Influencers
2K+Content
Pieces
6.8M+Estimated
Impressions
438K+Engagement

Campaign Setup

We have successfully executed a barter campaign for Insight Cosmetics, where selected influencers received the brand’s products in exchange for creating high-quality content. The influencers showcased the products through reels, stories, and posts, highlighting their features and usage. This helped Insight Cosmetics generate authentic user-driven content, boost visibility among target audiences, and strengthen brand credibility without direct monetary investment.

Influencer
Selection

We executed a barter campaign for Insight Cosmetics by shortlisting only those creators whose niche matched the brand’s products, ensuring authentic and relevant promotion.

Influencer image Influencer image
Influencer image Influencer image
Influencer image Influencer image

Followers

Interests

City

Age

Results

2K Content Pieces
1K Reels & Videos
0 Posts
1K Stories
6.8M Impressions
5.5M Views
0 Post
1.3M Story
438K Engagement
324.7K Likes
89.8K Comments
23.5K Share
Conclusion

Conclusion

The barter campaign for Insight Cosmetics was executed successfully by collaborating with carefully shortlisted creators whose niche matched the brand’s products. This approach ensured authentic promotion, increased audience relevance, and enhanced the brand’s visibility in its target market.